Blister Packaging: New Trend of Cosmetic Processing and Packaging

Blister Packaging: New Trend of Cosmetic Processing and Packaging

Cosmetics is a special product that is directly applied to our skin, so there are very high requirements for their packaging and storage. The special blister packaging has good properties of sealing, waterproof, moisture-proof, dustproof, rust-proof, and can also extend protection period. At the same time, it is easy to see the shape and size of cosmetics inside the transparent blister packaging, so that consumers can see the product more intuitively, which is very suitable for cosmetic packaging.

With continuous development of global cosmetics industry, a variety of cosmetics have appeared on the market, and their distinctive packaging are also attracting consumers’ attentions. Product packaging, called "wordless salesperson", is an important part of product brand visual identity. Packaging can comprehensively reflect the brand concept, product characteristics and consumer psychology, which directly affects consumer's desire to buy. Today, for cosmetics, product packaging is more important, and even some cosmetics have "nicknames" that start from their packaging. As a senior packaging machinery factory, Hunan Grand International Trade Co., Ltd always focus on the needs of cosmetics consumers and manufacturers, and has launched blister packaging machines that adapt to various cosmetics in accordance with market demand.

So, what are blister and blister packaging machine? Blister is a packaging method in which the product is sealed in a blister formed by a transparent plastic sheet and a plate. Blister packaging machine forms a blister with transparent plastic film or sheet, and seals the product between blister and bottom plate by heat sealing, bonding or other methods. The original blister packaging is used for medicine packaging, you can clearly see the appearance of the product inside through the transparent blister, making it easy to protect and transport, also convenient for user to carry to take it in time. Now blister packaging is also widely used in sales and packaging of food, cosmetics, stationery, toys, gifts, tools and electromechanical parts.

For a long time, blister packaging that we have been met is most in medicine. If applied it to cosmetic products, consumers will feel intuitively that the product’s in high safety. In addition, blister is easy to open, and using cosmetic product in a single blister does not affect the sealing and protection of other cosmetics, which can improve a better user experience.

It is believed that in the near future, the wide application of blisters will refresh people's cognition of cosmetic packaging and bring a new packaging trend to the cosmetics industry.